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05 April 2017 - KOOACH

The consultative selling approach seems easy, but it isn't

Companies want their sales team to be more "solution selling" instead of hard selling. It should be more consultative. But it doesn't look that easy for most of them. An overview of the best articles.

Companies want their sales team to be more "solution selling" instead of hard selling. It should be more consultative. But it doesn't look that easy for most of them. An overview of the best articles.